Work → Pacific Health Labs
Pacific Health Labs
Pacific Health Labs | Integrated Agency
Since it’s founding, Pacific Health Labs has had a singular mission – develop innovative nutrition products based on cutting-edge research and top-notch, all natural ingredients. Some of the world’s top athletes count on PHL products to power their performance. In many instances, athletes will actually put PHL product in their major sponsor’s water bottle… this ain’t your grandpa’s Gatorade.
Oxbow partner with Pacific Health Labs as its full-service, integrated digital agency. Starting with a digital audit, landscape analysis, and website refresh, Oxbow jumped in the deep end with PHL. In just under a year, Oxbow’s helped PHL transition from a chemistry nerds envy to an engaging consumer brand with a vibrant, allegiant community of athletes.
From package design to multi-channel digital marketing, Oxbow is helping PHL to bring their best-in-class nutritional science to the masses.
The Results
Q1-Q3 vs. Previous Year
48% Decrease in advertising spend
31% Increase in E-commerce conversion rate
17% Increase in avg. order value
9% Increase in total orders
26% Increase in total revenue
74% Increase in newsletter signups
1,600+ New email addresses (178/mo)
